Four clips, converted
Same footage on both sides. Drag any slider: left is the SDR original, right is the HDR10 master our engine returned.
How it works
Upload your clip
MP4, MOV, or WebM. Up to 60 seconds and 500MB.
AI converts to HDR10
Our AI engine remaps every frame to true 10-bit HDR with preserved resolution and frame rate.
Download the master
A 10-bit H.265 HDR10 MP4, ready for HDR TVs, iPhone, and YouTube HDR.
Made for anyone with an HDR screen.
If it plays video, it probably plays HDR now.
Filmmakers & editors
Bring SDR archival footage and client deliveries up to HDR10 without a re-grade.
Content creators
Make phone footage pop on YouTube HDR and modern TVs.
Real estate & product
Walkthroughs and demos with highlight detail that SDR clips crush.
Everyday memories
Family clips deserve the full brightness range of your TV.
How it stacks up
Same job, three ways to do it. This is where the tradeoffs actually sit.
| Manual regrade | Desktop AI tools | SDR to HDR | |
|---|---|---|---|
| Time per clip | Hours per minute of footage | Minutes to hours, once it's installed | Minutes, no install |
| Skill required | A trained colorist | Software setup and tuning | Upload and wait |
| Where it runs | Your editing suite | Your own hardware | Any browser |
| Output | Depends on the colorist | Varies by tool and preset | 10-bit H.265 HDR10, every time |
| Price | Studio day rate | One-time license, often $100+ | From $0.60 per conversion |
Transparent pricing
Pay per second of video. No subscription required. Subscriptions just make each second cheaper.
No plan? Top up any amount (min $50) and convert at the standard rate.
FAQ
What is the difference between SDR and HDR?
SDR (Standard Dynamic Range) video is mastered for roughly 100 nits of brightness and 8-bit color. HDR (High Dynamic Range) carries far more brightness headroom and 10-bit color, so highlights sparkle and gradients stay smooth on HDR screens.
What exactly do I get back?
A 10-bit H.265 HDR10 MP4 file. Resolution and frame rate are preserved from your source: a 1080p30 clip comes back as 1080p30, a 4K60 clip as 4K60.
What can I upload?
MP4, MOV, or WebM files up to 60 seconds and 500MB. Longer clips are coming. For now, trim to the moment that matters.
How much does it cost?
$6.00 per 10 seconds at 1080p and below, $12.75 per 10 seconds above 1080p (4K). Minimum charge is $0.60 per conversion. HDR-50 and HDR-200 plans cut that by 8% and 20% respectively.
Do I need a subscription?
No. Top up any amount from $50 and convert at the standard rate. Subscriptions (HDR-20, HDR-50, HDR-200) exist only to lower your per-second rate if you convert regularly.
What happens if a conversion fails?
You are refunded automatically. The full charge lands back in your balance within minutes, and we email you. Stuck jobs are force-refunded by our cleanup job.
Where will the HDR video play?
Any HDR10-capable screen: modern HDR TVs, iPhone 12 and later, iPad Pro, MacBook Pro with XDR displays, and YouTube (which detects and serves the HDR10 stream automatically).
Is my video private?
Yes. Uploads live in a private bucket, are served over short-lived signed URLs, and are auto-deleted after 7 days. We never train on your content.
Does conversion change resolution or frame rate?
No. The AI engine remaps luminance and color only. Every frame of your source is preserved at its native resolution and cadence.
Does my balance expire?
Top-off balances never expire. Subscription balances refresh each billing cycle and reset to the plan amount on renewal. Cancel anytime.
Your SDR library is sitting on HDR hardware.
Convert the first clip in minutes. Pay only for what you convert.
Convert your first video$6.00 per 10s at 1080p